New York,    February 14, 2011

Definition 6 Expands Its Marketing Communications Department In New York With New Hire Rachel Conforti

Definition 6, a unified marketing agency, today announced it has hired Rachel Conforti, 33, as its senior marketing communications manager based in New York, expanding the company's presence into the New York market.  Conforti will be responsible for the company's external and internal marketing communications, including public relations, securing speaking opportunities for key company executives and social media initiatives.  She will be reporting directly to Chris Thornton, Chief Marketing Officer.

 

Conforti comes to Definition 6 from Tremor Media, where she was responsible for its external facing marketing communications since October 2009.  Prior to that, she was in the corporate marketing department at 24/7 Real Media from December 2006, where she was a critical member for the team for the company's website re-launch, corporate event planning, public relations, and global branding efforts.

 

"Rachel's proven track record, thought-leader planning initiatives, and knowledge of the digital media space in New York make her an excellent fit for this position," says Chris Thornton, CMO.  "We are looking to grow our company's footprint into New York and we feel confident that Rachel has what it takes to get us there."

 

Conforti joins the fast-growing team at Definition 6, headquartered in Atlanta, with its post-production, motion graphics and PR communications groups based in New York.  She began her career in out-of-home advertising at TDI, Inc., which later became Viacom Outdoor and eventually, CBS Outdoor. Conforti currently serves on the PR committee for Advertising Women of New York (AWNY).

 

She received her Bachelor of Arts degree in Literature and Rhetoric from Binghamton University in 1999, and currently resides in Manhattan.

 

You can reach her directly at Rachel.Conforti@definition6.com or @RachelConforti on Twitter.

 

ABOUT DEFINITION 6

Definition 6 is a Unified Marketing Agency that creates brand experiences that unite brands and people in motion. Through imagination, innovation and insight, we execute ideas that deliver continued value across all brand interactions. Since 1997, Definition 6 has been helping clients redefine brand experiences by unifying the disciplines of marketing and technology.

 

With offices in Atlanta and New York, Definition 6 supports a fast-growing client base that includes The Coca-Cola Company, HBO, La Quinta Inns & Suites, VeriFone, Cox Enterprises, Nickelodeon, Mitsubishi and Cinnabon. For more information on Definition 6's Unified Marketing Services, or to learn more about the agency's award-winning work, please visit .

PRESS RELEASE ARCHIVE

Definition 6 Launches Unified Communications Group   02-06-2013

Synaptic Digital UK Rebrands as Definition 6   11-07-2012

Definition 6 Acquires Synaptic Digital Enhancing Content Marketing Capabilities and Distribution   09-25-2012

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DEFINITION 6 RELEASES TIMELINE MOVIE MAKER FOR FACEBOOK PAGES   05-22-2012

Definition 6 Launches Timeline Movie Maker, A Personalized Cinematic Video Experience For Facebook Timeline   01-30-2012

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Director of Analytics for Definition 6 Joins the Board of Directors of the Atlanta Ad Club   12-15-2011

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Creative Powerhouse Bob English Joins Definition 6 as Creative Director   06-27-2011

Definition 6 Adds Staff to its Post Production Team with Senior Editor and Client Relations Manager   06-14-2011

Herschend Family Entertainment Signs with Definition 6 for Re-build of Properties’ Websites   04-19-2011

Common Cents Works With Definition 6 to Launch Penny Harvest Campaign in New York    04-14-2011

Definition 6 Grows Public Relations Client Roster With the Addition of Global CEO Leadership Group Vistage International   03-30-2011

Definition 6 Named Agency of Record for Rubbermaid Commercial Products    03-07-2011

Definition 6 Wins Top Honors at the Atlanta ADDY® Awards for Coca-Cola and VeriFone PAYware Mobile   02-18-2011

Definition 6 Expands Its Marketing Communications Department In New York With New Hire Rachel Conforti   02-14-2011

Beaulieu of America Engages Definition 6 for Complete Website Redesign to Support Company Growth and Innovation   02-07-2011

HBO Taps Definition 6 for Launch of "Curb Your Enthusiasm" Season Opener   01-20-2011

Definition 6 Awarded Top Honors for Innovation and Leadership By The Technology Association of Georgia   12-10-2010

Definition 6 Expands Video and Audio Capabilities with Key Hires   12-02-2010

Definition 6 Launches Def6Video   10-29-2010

Definition 6 Wins Campaign of the Year at Ad Age Small Agency Awards for Coca-Cola Work   07-19-2010

Definition 6 Joins American Association of Advertising Agencies (4As)   07-13-2010

NBC Digital Marketing Veteran Jonathan Accarrino Joins Definition 6 Social Media Team   06-24-2010

Definition 6 Expands Motion Design Capabilities   06-21-2010

Definition 6 Appoints Frank Radice as Expert in Residence   06-15-2010

Coca-Cola “Happiness Machine” Wins Top Honors at the 2010 CLIO Awards   

Definition 6 Continues Expansion with Opening of Dallas Office   05-17-2010

Definition 6 Wins AiMA Awards for Recent Online Video Campaign   

Laura Long Joins Definition 6 as VP of Client Services   04-19-2010

Definition 6 Names Gil Wolchock Director of New York Interactive   01-18-2010

Definition 6 Launches Coca-Cola "Happiness Machine" Video   01-14-2010

Blakely Blalock Rejoins Definition 6 as Client Services Manager   08-01-2010

Stephen Boyd Joins Definition 6 as Client Manager   12-22-2009

Definition 6 Integrates Public Relations Into Its Range of Marketing Services   12-15-2009

John Harne Joins Definition 6   11-24-2009

Kevin Smith Joins Interactive Agency Definition 6   09-17-2009

Definition 6 Acquires Creative Bubble   08-28-2009

Definition 6 Receives Private Equity Investment to Fuel National Growth Plans   07-13-2009

NCP Invests In Definition 6   07-13-2009

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Client Industry Awards   

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