Agency

The TL;DR February 23, 2021

This week we’re discussing marketing channels to focus on in 2021, the impacts of 2020 according to Black-owned agency leaders, and key traits of engaging B2B content. Did you catch our last edition? If not, you can read it here!  7 Marketing Channels to Focus on in 2021 You can make all the content you want, but if no […]

Meet Anthony Cortese

Ten-time Emmy winner, Anthony J. Cortese brings to DEFINITION 6 over thirty years of experience telling unique stories on TV. He is currently working on his fifth Super Bowl Broadcast, for which he will be cutting several pieces. The spots will be viewed by well over 110-million people during the game. Talk about high-profile! He […]

Mentoring in a Virtual World

One does not succeed alone, and surrounding yourself with a group of mentors is paramount to both personal and professional growth. Their kindness, respect, and honesty will inspire you to be both a better creative professional and a valued team leader. Thus, it’s always a genuine honor and pleasure to participate in the annual AIGA […]

6 with DEFINITION 6: Doug Dimon

We recently sat down with Doug Dimon, SVP Group Creative Director, to hear more about what he does, what he believes, and what he’s excited about for 2020.  What do you do here at D6? I head up the creative team here at D6 which includes all types of content creation, design (both UX and […]

Dawn adds digital transformation agency, DEFINITION 6, expanding expertise within the portfolio

For Immediate Release D6 will collaborate with best-in-class agencies within the Modern Marketing portfolio, providing digital technology, consulting and implementation. New York City, September 5, 2019 Dawn, the portfolio of independent agencies with centralized data science, advanced analytics, measurement and media at its core, announced that DEFINITION 6, the Atlanta and New York City-based Digital […]

5 Tips to Adapt to an Integrated Agency World

Let’s start off with complete transparency… I’ve only been in the PR and Communications industry for six years! If you’re still reading, you’re probably one of the agency pros who accepts change and has an understanding that the PR, Marketing, Digital, Social and Advertising spaces are slowly merging. With that integration comes the need for […]

One Year Back in #AgencyLife

In May, I hit the one-year mark working at DEFINITION 6. The time flew. I had spent my early career on the agency side, at DEFINITION 6 in fact. I had spent that time focused on resource management first as a Traffic Manager then working my way up to VP Operations, but always solely focused […]