Buyer Persona

The TL;DR February 2, 2021

This week we’re discussing steps for a social media strategy that leads to sales, video ideas to generate leads, and building buyer personas. Don’t worry if you missed last week’s edition – you can read it here.  5 Steps for a Social Media Marketing Strategy That Leads to Conversions & Sales You may be ready to sell your product/services, but […]

The TL;DR September 29, 2020

This week we’re discussing B2B email marketing practices, tips for creating calls to action, and a checklist for effective buyer personas. Read last week’s edition here if you haven’t already.  5 B2B Email Marketing Best Practices to Maximize Your Campaign Given that 73% of US millennials are involved in purchase decision-making at companies, B2B campaigning is a lucrative lead source that your brand needs. […]

The TL;DR May 14th, 2019

This week we’ll cover what you need to know from F8, things to remember when building an engagement strategy, and how to create a buyer persona. What Marketers Need To Know From F8 Last week Facebook held its annual developer conference – here are the updates you need to know. Read the full story here. The […]