Marketing Strategy

Are Supply Chain Disruptions Harming Your Brand’s Customer Experience?

Supply chain issues—one of the many unexpected outcomes of the global pandemic. It is now clear that as long as the virus is disrupting our daily lives, we should expect delays to continue to disrupt the business world.  In a study conducted by The Economist, business leaders say the biggest consequence of supply chain disruption over […]

5 Reasons Why Co-op Media Tours Will Be More Important Than Ever in 2022

As PR practitioners and marketers, we are constantly adjusting the ways we communicate with the media and connect with consumers. The best campaigns are those that take advantage of a variety of communications channels; however, marketing dollars are being spent on digital more than ever, often at the expense of “traditional” channels. But if mediums […]

The TL;DR July 30, 2018

This week we’re talking about Pinterest’s user insights, 4 ways to reuse great content, and how to market on LinkedIn. Pinterest User Insights As Pinterest continues to grow in social marketing importance, they’re adding more and more tools to their arsenal. Recently, they enacted new user insights. Read the full article here. The TL;DR Pinterest, which […]