News

Johnny vs. Amber: A Master Class in Public Relations

BY MELANIE REITER, SR. MEDIA RELATIONS COORDINATOR AT DEFINITION 6 A glimpse behind Hollywood’s curtain wasn’t the only thing on display at the Johnny Depp v. Amber Heard trial. We were also given a front-row seat to a master class in the power of PR to drive public opinion, taught by Team Johnny. Thanks to […]

The TL;DR May 5, 2020

This week we’re discussing how to balance brand safety and corporate responsibility, recent sales metrics, and news consumption trends amid COVID-19. Don’t worry if you missed last week’s edition! You can read it here. 3 Tips to Balance Brand Safety and Corporate Responsibility Access to quality information is critical during a crisis. Advertisers have a corporate […]