2023 CPG Industry Trends in Marketing
2023 is shaping up to be a year of financial uncertainty, but amidst the uneasiness, one thing is clear – digital marketing will continue to play a crucial role in the consumer packaged good (CPG) brand experience. As consumers’ utilization of the internet for purchase decisions continues to grow, it’s more critical than ever for marketers to stay up-to-date on the latest CPG industry trends. Here are a few of the trends we see shaping the CPG landscape in 2023.
