HBO Max

From Script to screen: Collaborating with an Iconic Streamer

Since 2020, our partners at HBO Max have turned to DEFINITION 6 for a multitude of entertainment and marketing initiatives. As trusted collaborators with the global streamer, the projects run the gamut from design and branding to featurette and bonus content creation.

THE APPROACH

HBO is the OG when it comes to prestige content. Being asked to create for the category leader means executing at the absolute highest levels of our craft – a challenge the D6 team is excited to take on.
 
CONCEPT AND WRITING
 
The insights and perspectives gained from years of close collaboration, allows D6 to conceptualize and write for a broad range of HBO projects. Anything from sports to original series, films, and documentaries find their way to our studios for ideation and creation.
 
FEATURETTE/BEHIND THE SCENES/ADDED AND BONUS CONTENT 
 
At D6 we’re storytellers first, leveraging our marketing savvy to blur the lines between content and promotion. The result is content promotes without pandering – engaging audiences in ways that promote conversation around the programs they know and love.

DESIGN AND BRANDING

Keeping shows relevant in the ever-evolving category of streaming content is a priority for HBO. To keep programming looking and feeling contemporary, the D6 team draws upon their industry and design expertise, so HBO remains at the forefront of entertainment and design.

THE WORK

Many Saints of Newark a Sopranos Story | Featurette

Ten Year Old Tom | Trailer

Level Playing Field | 4-Part Series | Trailer

Game Theory with Bomani Jones | Trailer

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